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Business Observer Tuesday, Nov. 2, 2021 6 months ago

Equipment giant makes acquisition, expands in New England

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Deal adds at least eight locations for Herc Holdings.

BONITA SPRINGS — Herc Holdings, a leading North American equipment rental supplier operating through Herc Rentals Inc., has acquired a New Hampshire equipment rental business.

Herc, according to a statement, acquired substantially all the assets of Reliable Equipment LLC, which has branch operations in Dover and Londonderry, New Hampshire. Financial terms of the deal weren’t disclosed.

Reliable Equipment is a full-service provider of equipment rentals with a fleet that includes aerial, material handling and earthmoving equipment, as well as specialty climate control and power generation equipment, according to a statement. Founded in 2010, the business has more than 50 employees and service coverage from Boston to Portland, Maine.

“The addition of Reliable Equipment expands our New England presence to eight physical locations, allowing us to serve existing and new customers with a larger fleet and improved responsiveness while also providing greater scale to operate more efficiently across the Northeast U.S.,” Herc President and CEO Larry Silber says in the release. “This transaction supports one of our key strategic initiatives to expand our presence in urban markets across North America. In particular, Reliable Equipment is well positioned in the north Boston metropolitan area and to achieve growth in this dynamic market.

Herc Holdings, which was spun off from car rental giant Hertz in 2016, has 295 locations in North America. It posted $2.01 billion in revenue in the past 12 months.

 

 

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